This also means that the majority of Indians are still offline. This is virtually unchanged from January 2022. With increasing urbanization and steadily increasing internet usage, the Indian market offers huge potential for digitalization. It has currently (as of January 2023) more than 467 million active social media users and 692.0 million internet users, which corresponds to an internet penetration rate of 48.7%. Messaging apps in India: WhatsApp losing popularity? In the following, we take a closer look at three particularly interesting Asian markets: India, Singapore, and China. The four leading social apps in Asia are WhatsApp, Facebook Messenger, WeChat, Viber and LINE. WhatsApp user statistics in Asian countries. According to the 2023 report, 15.8% stated that WhatsApp was their favorite social media platform (up 0.1% since January 2022). The latest Digital 2023 Report from we are social and Meltwater shows the continued growth in popularity of WhatsApp among the 16-to-64 age group. WhatsApp is the world's favorite social media app Speaking of impressive growth: Meta competitor TikTok was also able to reach the benchmark of a billion users as of October 2022, and is now the social media platform where users spend the most time on.Īs a small player in the messenger world, Telegram also increased the number of active users from 550 to 700 million. The growth of Instagram is also remarkable, from 1.1 billion users in October 2020 to two billion users by January 2023. In terms of messenger apps, WhatsApp remains the number one OTT messaging app, followed by the Chinese messaging app WeChat with 1.3 billion users, and the Messenger by Meta with close to one billion users. Overall, Meta's "family of apps" dominates the global social media scene, with Facebook showing a strong user growth in 2022, and almost reaching three billion monthly users.Īlso interesting: WhatsApp is now delivering roughly 100 billion messages a day, according to the latest data delivered by the company’s chief executive Mark Zuckerberg. This puts the green messaging app far ahead of all other messaging apps, such as Facebook Messenger, WeChat, Viber, Apple Business Chat, and Telegram, in terms of user numbers.
According to this statement, the messaging app is actively used by over two billion people worldwide. The last time WhatsApp announced its official user numbers was in 2020. Together, they combine more than six billion active monthly users.ĭue to a different data method, social media numbers in 2023 might appear overall lower in 2023 in comparison to previous years. WhatsApp, the Messenger by Meta (formerly Facebook Messenger), Instagram, and WeChat are by far the most popular messaging apps, according to the latest 2023 data from Datareportal.
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We continuously add countries, messaging apps, and update usage statistics, so check back on a regular basis for the latest numbers! Global overview: The most used messaging apps How do people use messaging apps? In our guide, we've compiled user demographics and usage statistics for different countries and regions to show you the most current developments. What are the trends in individual countries? What are the most popular apps? We've put together a global overview of messaging apps usage statistics. Messaging apps have become extremely popular! The latest messaging app usage statistics show that WhatsApp has more than two billion users worldwide, Facebook Messenger close to one, while WeChat now counts 1.3 billion. Messaging apps in Central and South America.Messaging apps and usage statistics in North America.Messaging apps and usage statistics in Africa.Messaging apps and usage Statistics in Europe.Messaging apps usage statistics in Asia.Global overview: The most used messaging apps.
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